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SWOT Analysis For Career Planning

  • 17th Jan'23

A SWOT analysis is a standard method for determining an organization's strategic direction, and many of us are familiar with it. Did you know that you can also perform a personal SWOT analysis to aid in job interview preparation or to determine your future career path? ​

Today, we'll look at how the SWOT analysis might help you plan your future, especially if you're thinking about working in the public sector.


What is  SWOT?

The four main components of a SWOT analysis are strengths, weaknesses, opportunities, and threats. It is a typical evaluation method used by individuals when engaging in strategic planning, particularly in corporate and military contexts. It is intended to assist users in identifying the advantages and strengths that a company, organization, or person has that will support their future growth and development. The research will also point out any flaws or risks that the company or person may be experiencing that could hurt them or give their rivals the upper hand.

Generally speaking, internal factors—things that your organization has some degree of influence over, like the services it offers or its website—make up strengths and weaknesses. On the other hand, opportunities and risks are composed of external elements; things that are beyond the control of the organization but may still have an impact, such as political, environmental, or economic concerns.


Using  SWOT analysis for Career Planning

The application of SWOT analysis goes well beyond the commercial world. It is flexible and helpful for making decisions on one's work. What direction do you want your career to take? How are you going to get there? What stands in the way? These are significant and challenging issues. And to make wise selections, you need a lot of knowledge. How will you arrange all of the data? How are you going to choose the ones that make the most sense?

For SWOT analysis for career planning consider this. You'll be more equipped to take advantage of opportunities, some of which you've never even seen before if you analyze your strengths. Additionally, by having a clear grasp of your shortcomings, you'll be in a better position to eliminate any risks that might stand in the way of your progress. This is why the SWOT analysis can be useful to you:

  • Put yourself above the competition when applying for jobs (whether internally with your current employer or in its broadest sense).
  • To further develop your special powers, abilities, and skills.
  • The obstacles you face in accomplishing your career goals.
  • Your level of job satisfaction.
  • Strategic career management.

The first step in using SWOT in career planning and decision-making is establishing your goal. Make a note of it to help you stay focused. For instance, you might want to change careers, think about getting more education or training to advance your profession, or be interested in finding new work. The worksheet below can serve as a guide while you complete your SWOT analysis once your aim has been clearly stated.

Your objective is to use each of the aforementioned categories to critically assess your current circumstance and use SWOT analysis for career planning.



What are you good at? What are your advantages in your present position? What further skills do you possess? What advantages—such as a degree, certificates, specialized skills, specific knowledge, contacts, etc.—do you possess that others do not? What resources are available to you? What do people think about your strengths? Examine all of your knowledge, talents, and aptitudes.


Where can you make your circumstance or performance better? Do you have complete faith in your credentials, training, and abilities? Where are you most vulnerable if not? What chores do you typically avoid because you lack confidence in your ability to complete them? Do you have any unfavorable work habits or characteristics (such as missing deadlines, being disorganized, being impatient, having poor interpersonal skills, etc.) that hold you back? What would others consider to be lacking? Who can assist you? Where do you lack resources more than others do?



How can you make the most of your advantages? What fresh possibilities can you (and others) see; are you receptive to these possibilities? How does the market appear (e.g., industrial development, emerging technologies, employment opportunities, etc.)? How can you take advantage of market expansion prospects and business trends? Exists a demand in your business or sector that nobody is addressing? If so, how will you carry it out?



What dangers or obstacles are you vulnerable to because of your flaws? Which ones and how might they affect you the most? How may the effect be reduced? Who can assist you? What kind of competition is it? How are other people dealing with threats in circumstances comparable to yours? What role do your personal and/or financial circumstances play in this? What effect does timing have? Do the requirements for your job or the duties you undertake at work change? How has technology changed the way you do your job? Your vulnerabilities can expose you to fresh dangers in the future.

You can now see your predicament. Consider the data when deciding where to focus your attention and energy. Examine your opportunities and strengths to find the areas that seem prospective and promising. To determine locations to avoid as well as those that need attention and action, pay special attention to weaknesses and threats as well.


Stepping Through the SWOT Process

It's critical to first recognize your professional strengths and weaknesses before doing a SWOT analysis to establish your next steps in your career, whether they involve seeking out a new position or refocusing your career objectives, etc. Once these have been defined, you can think about using these strengths in your workplace. For instance, as many posts in the local council include negotiating with/managing many stakeholders, having negotiation skills and expertise may open up great chances. Once your weaknesses are known, you can also think about the dangers they pose to your professional environment. For instance, if your entire department within your local government is transitioning operations from one legacy system to a newer online platform, your career may be in danger if you lack digital confidence.


Analyzing Career Management Gaps

Similar to SWOT, gap analysis (also known as requirements analysis) is frequently used in business settings to create the best strategy to address a weakness or achieve a goal. Similar to SWOT analysis, gap analysis is simple to incorporate into career planning and decision-making. Determine the gaps that could be obstacles to reaching your career goals based on your SWOT analysis. After that, create your action plan to close the gaps using the information.


The Secret to Making Better Decisions is Information

There are many layers to complex decisions, and there is rarely simply one correct response. Therefore, these crucial choices demand sincere introspection, effort, time, and energy. You may effectively organize information, put your "thinking processes" on paper, conveniently discuss your findings with others, and make wise career decisions with the use of SWOT and gap analysis tools.

Make a plan and stick to it

It's time to utilize your newfound understanding of what makes you unique, what you can improve upon, what your dream role entails, and some of the things that could jeopardize your professional advancement to good use. Choosing what to do with that knowledge is now when the actual work starts.

Self-awareness, though, can be quite helpful. Knowing your strengths will help you plan ways and chances to do more of what you do well. Knowing your weaknesses allows you to come up with solutions to fill the skill gaps you've noticed, whether that means enrolling in a course or altering your workflow.

Utilize the tools you have at your disposal right now. Think about talking to your manager and come up with a strategy that might include job shadowing, mentoring, or more constructive criticism. Alternatively, you might contact a specialized recruiter inside the public sector to talk about your alternatives if you'd like to take advantage of prospective openings mentioned in your SWOT and search for a new position elsewhere. This is how you create a plan and stick to it.

Shellye is committed to helping people from diverse backgrounds to achieve their aspirations in careers and life. The content published above was made in collaboration with our members.

Shellye Archambeau is determined to help you with all possible strategies to climb the ladder of success. She values your feedback. Do mention them in the comment section below.

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